{"id":7036,"date":"2019-06-04T14:58:26","date_gmt":"2019-06-04T09:28:26","guid":{"rendered":"https:\/\/www.onlinecivilforum.com\/site\/?p=7036"},"modified":"2022-12-13T11:28:47","modified_gmt":"2022-12-13T05:58:47","slug":"construction-lead-services","status":"publish","type":"post","link":"https:\/\/onlinecivilforum.com\/site\/construction-lead-services\/","title":{"rendered":"Best Practices for Construction Lead Services"},"content":{"rendered":"

Best Practices for Construction Lead Services<\/strong><\/h1>\n

Construction Lead Services Important With both commercial and residential construction down by 50% in many markets from pre-recession highs, sales lead generation has never been more important to marketers targeting construction decision makers, whether construction firms or building product manufacturers.<\/p>\n

So, to understand where construction marketers are with lead generation\u2014a baseline\u2014we conducted another survey and share the results here, along with some checklists of key lead generation types, and an evaluation of the two largest lead services in the construction market\u2014Dodge Data & Analytics, formerly McGraw-Hill Construction Dodge Reports, and Construction Market Data.<\/p>\n

Lead Generation Techniques<\/strong><\/p>\n

\"Construction<\/p>\n

Regarding the types of lead generation techniques\/sources used, Sales Prospecting ranked highest with 70% of respondents using, followed by Trade Shows\/Events (60%), Internet Registrations (58%), Email (57%), Search Engines (45%), LinkedIn (44%), Advertising (40%), Publicity (38%), Social Media (37%), Direct Mail (34%), Per-Per-Click (PPC, 23%), Training<\/p>\n

Programs (21%), Construction Market Data (17%), other Lead Services (15%), and Telemarketing (13%). Dodge Data & Analytics, Networking via associations and Referrals tied at 11%. Specification services like ARCAT, CSI and e-specs were used by 4% of respondents.<\/p>\n

Best Results \u2013 Lead Generation<\/strong><\/p>\n

\"Construction<\/p>\n

Regarding which lead generation technique\/source has shown the best results for your company, Direct Sales ranked highest at 23%, followed by Referrals (19%), Trade Shows (13%), and Website SEO (11%). Networking events and Construction Market Data tied at 6%, followed by Dodge Data & Analytics, other Lead Services, Email and Direct Marketing at 4%. Other mentions included Telemarketing, PPC, Jobsite Visits, LinkedIn and Channel Promotions at 2%.<\/p>\n

Worst Results – Lead Generation<\/strong><\/p>\n

\"Worst<\/p>\n

Regarding which lead generation technique\/source has shown the worst results for your company, Advertising led all at 28%, followed by Trade Shows and Yellow Pages at 11%; Pay-Per-Click and Direct Mail at 9%. Telemarketing and Dodge Data & Analytics followed with 4% of mentions.<\/p>\n

See More House Plan Modification and Construction Tips<\/a><\/strong><\/p>\n

Use More \u2013 Lead Generation<\/strong><\/p>\n

\"Use<\/p>\n

Regarding which lead generation technique\/source do you foresee using more in the future, not surprisingly Social Media led all at 30%, followed by Internet (12%), Email (9%), Telemarketing (6%); Association Networking, PPC, Referrals, Dodge Data & Analytics, and Training Programs and tied at 4% each. Construction Market Data and Trade Shows follow at 2%.<\/p>\n

EBook to Read Fundamentals of Structural Analysis<\/a><\/strong><\/p>\n

Industry Classification<\/strong><\/p>\n

<\/p>\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Best Practices for Construction Lead Services Construction Lead Services Important With both commercial and residential construction down by 50% in many markets from pre-recession highs, sales lead generation has never been more important to marketers targeting construction decision makers, whether construction firms or building product manufacturers. So, to understand where construction marketers are with lead …<\/p>\n","protected":false},"author":2264,"featured_media":7049,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"two_page_speed":[],"footnotes":""},"categories":[444],"tags":[],"class_list":["post-7036","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-construction-articles"],"yoast_head":"\nBest Practices for Construction Lead Services - Online CivilForum<\/title>\n<meta name=\"description\" content=\"Construction Lead Services Important With both commercial and residential construction down by 50% in many markets from pre-recession highs\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/onlinecivilforum.com\/site\/construction-lead-services\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Best Practices for Construction Lead Services - Online CivilForum\" \/>\n<meta property=\"og:description\" content=\"Construction Lead Services Important With both commercial and residential construction down by 50% in many markets from pre-recession highs\" \/>\n<meta property=\"og:url\" content=\"https:\/\/onlinecivilforum.com\/site\/construction-lead-services\/\" \/>\n<meta property=\"og:site_name\" content=\"Online CivilForum\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/civilwork\" \/>\n<meta property=\"article:published_time\" content=\"2019-06-04T09:28:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-13T05:58:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/onlinecivilforum.com\/site\/wp-content\/uploads\/2019\/06\/Construction-Lead-Services-jpg.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@thomasjbritto\" \/>\n<meta name=\"twitter:site\" content=\"@thomasjbritto\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/construction-lead-services\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/construction-lead-services\\\/\"},\"author\":{\"name\":\"Admin\",\"@id\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/#\\\/schema\\\/person\\\/ccbccea3895033bfa0aa3bc0683d83ef\"},\"headline\":\"Best Practices for Construction Lead Services\",\"datePublished\":\"2019-06-04T09:28:26+00:00\",\"dateModified\":\"2022-12-13T05:58:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/construction-lead-services\\\/\"},\"wordCount\":360,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/construction-lead-services\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/wp-content\\\/uploads\\\/2019\\\/06\\\/Construction-Lead-Services-jpg.webp\",\"articleSection\":[\"Construction Articles\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/construction-lead-services\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/construction-lead-services\\\/\",\"url\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/construction-lead-services\\\/\",\"name\":\"Best Practices for Construction Lead Services - Online CivilForum\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/construction-lead-services\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/construction-lead-services\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/wp-content\\\/uploads\\\/2019\\\/06\\\/Construction-Lead-Services-jpg.webp\",\"datePublished\":\"2019-06-04T09:28:26+00:00\",\"dateModified\":\"2022-12-13T05:58:47+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/#\\\/schema\\\/person\\\/ccbccea3895033bfa0aa3bc0683d83ef\"},\"description\":\"Construction Lead Services Important With both commercial and residential construction down by 50% in many markets from pre-recession highs\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/construction-lead-services\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/construction-lead-services\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/construction-lead-services\\\/#primaryimage\",\"url\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/wp-content\\\/uploads\\\/2019\\\/06\\\/Construction-Lead-Services-jpg.webp\",\"contentUrl\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/wp-content\\\/uploads\\\/2019\\\/06\\\/Construction-Lead-Services-jpg.webp\",\"width\":1200,\"height\":630,\"caption\":\"Construction Lead Services\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/construction-lead-services\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Construction Articles\",\"item\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/category\\\/construction-articles\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Best Practices for Construction Lead Services\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/#website\",\"url\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/\",\"name\":\"Online CivilForum\",\"description\":\"Online Civilforum based recruitment news site that aims to spread the construction knowledge to all over the World.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/onlinecivilforum.com\\\/site\\\/#\\\/schema\\\/person\\\/ccbccea3895033bfa0aa3bc0683d83ef\",\"name\":\"Admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/cdf45ee29d77ef3d29bfff6e0c7a02774edc163b7d650db08ea7ffabd5deffba?s=96&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/cdf45ee29d77ef3d29bfff6e0c7a02774edc163b7d650db08ea7ffabd5deffba?s=96&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/cdf45ee29d77ef3d29bfff6e0c7a02774edc163b7d650db08ea7ffabd5deffba?s=96&r=g\",\"caption\":\"Admin\"},\"description\":\"My name is Thomas Britto.I am a civil engineer from India.I know there were many people who struggle for information during graduation or after seeking their job.I have started this website for providing basic knowledge and New technologies which were implementing all over the world. we will definitely provide valuable information for you all. stay connected and Follow us on other social media platforms. Thank you !\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Best Practices for Construction Lead Services - Online CivilForum","description":"Construction Lead Services Important With both commercial and residential construction down by 50% in many markets from pre-recession highs","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/onlinecivilforum.com\/site\/construction-lead-services\/","og_locale":"en_US","og_type":"article","og_title":"Best Practices for Construction Lead Services - Online CivilForum","og_description":"Construction Lead Services Important With both commercial and residential construction down by 50% in many markets from pre-recession highs","og_url":"https:\/\/onlinecivilforum.com\/site\/construction-lead-services\/","og_site_name":"Online CivilForum","article_publisher":"https:\/\/www.facebook.com\/civilwork","article_published_time":"2019-06-04T09:28:26+00:00","article_modified_time":"2022-12-13T05:58:47+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/onlinecivilforum.com\/site\/wp-content\/uploads\/2019\/06\/Construction-Lead-Services-jpg.webp","type":"image\/jpeg"}],"author":"Admin","twitter_card":"summary_large_image","twitter_creator":"@thomasjbritto","twitter_site":"@thomasjbritto","twitter_misc":{"Written by":"Admin","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/onlinecivilforum.com\/site\/construction-lead-services\/#article","isPartOf":{"@id":"https:\/\/onlinecivilforum.com\/site\/construction-lead-services\/"},"author":{"name":"Admin","@id":"https:\/\/onlinecivilforum.com\/site\/#\/schema\/person\/ccbccea3895033bfa0aa3bc0683d83ef"},"headline":"Best Practices for Construction Lead Services","datePublished":"2019-06-04T09:28:26+00:00","dateModified":"2022-12-13T05:58:47+00:00","mainEntityOfPage":{"@id":"https:\/\/onlinecivilforum.com\/site\/construction-lead-services\/"},"wordCount":360,"commentCount":0,"image":{"@id":"https:\/\/onlinecivilforum.com\/site\/construction-lead-services\/#primaryimage"},"thumbnailUrl":"https:\/\/onlinecivilforum.com\/site\/wp-content\/uploads\/2019\/06\/Construction-Lead-Services-jpg.webp","articleSection":["Construction Articles"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/onlinecivilforum.com\/site\/construction-lead-services\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/onlinecivilforum.com\/site\/construction-lead-services\/","url":"https:\/\/onlinecivilforum.com\/site\/construction-lead-services\/","name":"Best Practices for Construction Lead Services - Online CivilForum","isPartOf":{"@id":"https:\/\/onlinecivilforum.com\/site\/#website"},"primaryImageOfPage":{"@id":"https:\/\/onlinecivilforum.com\/site\/construction-lead-services\/#primaryimage"},"image":{"@id":"https:\/\/onlinecivilforum.com\/site\/construction-lead-services\/#primaryimage"},"thumbnailUrl":"https:\/\/onlinecivilforum.com\/site\/wp-content\/uploads\/2019\/06\/Construction-Lead-Services-jpg.webp","datePublished":"2019-06-04T09:28:26+00:00","dateModified":"2022-12-13T05:58:47+00:00","author":{"@id":"https:\/\/onlinecivilforum.com\/site\/#\/schema\/person\/ccbccea3895033bfa0aa3bc0683d83ef"},"description":"Construction Lead Services Important With both commercial and residential construction down by 50% in many markets from pre-recession highs","breadcrumb":{"@id":"https:\/\/onlinecivilforum.com\/site\/construction-lead-services\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/onlinecivilforum.com\/site\/construction-lead-services\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/onlinecivilforum.com\/site\/construction-lead-services\/#primaryimage","url":"https:\/\/onlinecivilforum.com\/site\/wp-content\/uploads\/2019\/06\/Construction-Lead-Services-jpg.webp","contentUrl":"https:\/\/onlinecivilforum.com\/site\/wp-content\/uploads\/2019\/06\/Construction-Lead-Services-jpg.webp","width":1200,"height":630,"caption":"Construction Lead Services"},{"@type":"BreadcrumbList","@id":"https:\/\/onlinecivilforum.com\/site\/construction-lead-services\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/onlinecivilforum.com\/site\/"},{"@type":"ListItem","position":2,"name":"Construction Articles","item":"https:\/\/onlinecivilforum.com\/site\/category\/construction-articles\/"},{"@type":"ListItem","position":3,"name":"Best Practices for Construction Lead Services"}]},{"@type":"WebSite","@id":"https:\/\/onlinecivilforum.com\/site\/#website","url":"https:\/\/onlinecivilforum.com\/site\/","name":"Online CivilForum","description":"Online Civilforum based recruitment news site that aims to spread the construction knowledge to all over the World.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/onlinecivilforum.com\/site\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/onlinecivilforum.com\/site\/#\/schema\/person\/ccbccea3895033bfa0aa3bc0683d83ef","name":"Admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/cdf45ee29d77ef3d29bfff6e0c7a02774edc163b7d650db08ea7ffabd5deffba?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/cdf45ee29d77ef3d29bfff6e0c7a02774edc163b7d650db08ea7ffabd5deffba?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/cdf45ee29d77ef3d29bfff6e0c7a02774edc163b7d650db08ea7ffabd5deffba?s=96&r=g","caption":"Admin"},"description":"My name is Thomas Britto.I am a civil engineer from India.I know there were many people who struggle for information during graduation or after seeking their job.I have started this website for providing basic knowledge and New technologies which were implementing all over the world. we will definitely provide valuable information for you all. stay connected and Follow us on other social media platforms. Thank you !"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/onlinecivilforum.com\/site\/wp-json\/wp\/v2\/posts\/7036","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/onlinecivilforum.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/onlinecivilforum.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/onlinecivilforum.com\/site\/wp-json\/wp\/v2\/users\/2264"}],"replies":[{"embeddable":true,"href":"https:\/\/onlinecivilforum.com\/site\/wp-json\/wp\/v2\/comments?post=7036"}],"version-history":[{"count":0,"href":"https:\/\/onlinecivilforum.com\/site\/wp-json\/wp\/v2\/posts\/7036\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/onlinecivilforum.com\/site\/wp-json\/wp\/v2\/media\/7049"}],"wp:attachment":[{"href":"https:\/\/onlinecivilforum.com\/site\/wp-json\/wp\/v2\/media?parent=7036"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/onlinecivilforum.com\/site\/wp-json\/wp\/v2\/categories?post=7036"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/onlinecivilforum.com\/site\/wp-json\/wp\/v2\/tags?post=7036"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}